Do Content Writers Make Good Money on Upwork?
Content writers on Upwork can earn from $15 to $80 an hour, with the average rate being in the $30-50 range. Rates vary depending on many factors, including how experienced a writer is, how fast they can work, and their specific area of expertise. Experienced content writers can command higher fees, as their work is often more polished and requires less editing. On the other hand, new freelancers can price their services more competitively. Of course, rates depend on the type of content a client is looking for.
Less than $20 per hour
Those who charge less than $20 an hour for content writing services are doing themselves a disservice. They are not paying the writer to think about the content or perform necessary research, resulting in thin, surface-level content that is unlikely to garner high search engine rankings. A more expensive writer will charge expert rates, and the quality of their work will reflect that. Even more, they will have experience in their field, which means they’ll have an in-depth understanding of the writing process, the industry, and your specific writing needs.
The lower end of this scale are content mills. While they don’t offer as much as a freelancer, they protect the writer from bad clients and perform copyright checks, and the service costs more. These content mills are simply not worth it. Instead, you can hire a content writer with experience and a decent rate. While these content writers will be a bit more expensive, they’re also more likely to be able to handle the work on their own.
When considering rates, it’s helpful to look at the competition’s websites and rate pages to see what they charge. Check the rate structure of similar content and look for projects that are similar to yours. You may have to start lower, especially if you’re a beginner, but don’t be afraid to raise your rates if your clients are satisfied with your work. Reevaluating your rates every six months is a good practice.
In addition to freelance sites, many writers post their jobs on “bid sites.” Upwork is the most common. Clients post their jobs on these sites and then choose the writer based on the lowest bid. According to a Glassdoor study, one-third of 1,400 freelance writers earn less than $20 per hour. So, if you’re looking for an opportunity to earn less than $20 an hour as a content writer, be sure to check out some of the sites below.
While content mills tend to pay the lowest rates, it’s not always a bad idea to look at the writer’s experience and qualifications. For example, a writer who is paid $20 an hour will be less likely to focus on quality work. A writer who charges $20 an hour will typically try to finish a task as quickly as possible – and will write many blog posts before they realize how much the job has cost.
10 cents per word
New freelance content writers are often paid two cents a word, which is a shockingly low rate. Other surveys have found that new writers make less than 10 cents per word. Of course, new writers have higher overhead and taxes to pay, and have to be choosy about their writing jobs. However, the potential for earning more is huge for content writers with the right skills. Here are three ways to increase your chances of landing lucrative writing gigs.
eBooks: Most ebooks are over 2,000 words, while case studies can range from 300 to 900 words. Depending on spacing guidelines, ebooks tend to require more research than blog posts. And because they’re usually longer than blog posts, you’ll need a writer who has experience writing for eBooks. And, while you’re at it, be sure to include sources and media in your ebooks.
White papers pay the highest rates
Writing white papers for marketers is one of the most lucrative ways to earn money for content writers. White papers are extremely valuable to marketers because they generate results and generate leads. Because they’re so valuable, marketers are willing to pay high rates for your work. Writing white papers is difficult work, so you can charge more for it. However, if you enjoy the work, you’ll have no problem achieving high rates.
In addition to paying the highest rates for content writers, white papers also involve a lot of research, and time. The process of writing a white paper requires specific skills, and many freelancers build these costs into their quotations. As a result, white papers tend to be more complex than other kinds of copywriting. In addition, writers who specialize in one or two fields may earn a higher fee.
While many industries need content writers, white papers are often the best place to find work. Because many companies need content, many businesses are struggling to find writers with specific expertise. While attending conferences, introduce yourself and mingle with the attendees. You might find that a few people will ask for your business card once they learn that you write for them. As a freelancer, you should take advantage of the many business opportunities that are available to you.
One way to get started writing white papers is to find prospective clients. Pay attention to companies already publishing white papers on a certain topic. Reach out to these companies and suggest new ideas for their projects. Try to avoid writing in hyperbole. Instead, write in a clear, no-hype style to attract new clients. That way, you’ll be able to earn high rates in this niche. After all, it’s the perfect opportunity to get started.
Aside from SEO, white papers are another excellent way to make money. Because they educate their target audience, they can help businesses grow. White papers are effective marketing tools for B2B companies. In addition, these publications provide valuable insights to decision-makers. While they’re not the most profitable type of content writing, white papers are highly valuable and can easily pay you as much as $6,500 for a week of work.
Freelancing opportunities for content writers
The freelancers who offer their writing services on Upwork have several options. First, they can register on the website and verify their profile. After that, they can start applying for gigs posted by sellers and setting their own rates. Upwork is one of the leading marketplaces for freelancers, so content writers can easily find work here. However, this site does have strict requirements regarding verification, and low-demand freelance writing profiles are not always approved.
One good way to secure a writing gig is by claiming your gigs on a website like ContentFly. This platform connects freelance writers with companies who need content. Using the platform, you can claim writing gigs from clients and become assigned as the preferred writer. This way, you can get your share of good writing gigs first. You can also get work by pitching your services online or by cold calling businesses.
Another good place to find freelance content writing jobs is on a curated website called FlexJobs. This website has job listings from major companies worldwide and is geared toward remote work. However, there is a membership fee. Another option is WalletHub. This website is based in the USA. It is a personal finance website, and they are looking for freelance content writers. They pay between $10 and 20 per article and require subject matter expertise.
It’s important to note that every client is different, so make sure to compare your prices with the rates of other freelance writers. Many freelancers charge higher rates than they would be paid on a day job. Using all three payment methods is best, and some employers will even offer higher prices. A deposit of 30 to 50% is usually necessary, depending on the situation. It’s also wise to know whether the client will accept PayPal or ask for a check before the work is completed.
In addition, freelance writing opportunities for content writers are more flexible and diverse than ever before. There are countless categories of freelance writing, and one of the most popular is blog writing. Typically, the freelance writer is given a topic and is required to come up with a draft. Word counts on blog posts vary drastically. Some writers write 500 words per article, while others write as much as four thousand words. This gives them flexibility to choose what type of work suits them best.
Do Content Writers Make Good Money on Upwork?